A content engine you don't have to staff. We research, write and publish a blog that builds value over time, while your team ships product.
Sound familiar?
Content is on the roadmap but never the priority, so nothing gets published.
What we'd suggest
A dedicated blog on your subdomain
We build, secure and host a blog at blog.yourcompany.com and launch it with three articles. Everything we write accumulates at an address you own instead of scattering across the internet. See What is a dedicated blog?
Ongoing articles
Keep the blog stocked on a schedule: buy a pack, brief the topics, and we publish and submit each article. A good pattern is one article per problem your product solves, each leading the reader to the feature that solves it. See Volume packs and bundles.
Landing pages for features and campaigns
A page for one feature, campaign or audience, with a headline that matches the ad that brought the visitor. There's nothing to install and nothing added to your codebase, because the page runs on its own address, away from the product. See The five parts of every sales page.
Common questions
Can it run on our own domain?
Yes, for example blog.yourcompany.com. You add one DNS record, and we handle hosting, HTTPS, backups and updates. It never touches your main app or marketing site. See How to connect your own domain.
Do we have to review and publish everything?
Only if you want to. By default we research, write, publish and submit each article, and you get the link. If you'd rather approve first, choose Pro or Complete and nothing goes live until you say so.
What if we change direction?
Brief each batch as you go, with new topics, new keywords and things to avoid. On a dedicated blog on your domain, you keep everything and can take it with you at any time.